International luxury brands have increasingly acknowledged and embraced the power of Chinese male celebrities to reach consumers. Here is a list of six male celebrities who are being tapped by luxury labels including Burberry, Emporio Armani, Tag Heuer, and more.
中国男星吸引消费者的魅力越来越为国际奢侈品牌知晓和接受。下面名单中的6位中国男星都已经成为博柏利，阿玛尼，豪雅等知名国际奢侈品牌的代言人。
Kris Wu
吴亦凡
Age: 26
年龄：26
Occupation: Singer
职业：歌手
Luxury brands that he represents: Burberry, Bvlgari, Givenchy
代言品牌：博柏利，宝嘉丽，纪梵希
Wu Yifan, or Kris Wu, the former member of South Korean boy band EXO, is a megastar to many young Chinese people. His recent appearance at The Rap of China has made him even more popular among the younger Chinese audience.
吴亦凡，或Kris Wu,是韩国组合EXO的前成员，中国青年心中的超级巨星。他最近在《中国有嘻哈》这档节目中的亮相使他在中国青年观众中的人气又有所增加。
Wu has slowly made his way into the international fashion scene. He has made regular front-row appearances at the fashion shows of luxury brands like Givenchy. In 2016, British fashion powerhouse Burberry invited him to join the catwalk at multiple runway shows including its Spring/Summer 2017 show, where prominent figures such as Lily James, Felicity Jones, Jenna Coleman, and Nicholas Hoult had also participated.
吴亦凡也一步步登上了国际时尚界的舞台。在纪梵希等奢侈品牌的时装秀上他常常在前排亮相。2016年，英国时尚界巨头博柏利邀请他参加了多场时装秀的表演，包括2017春/秋季时装表演，与 Lily James, Felicity Jones, Jenna Coleman, and Nicholas Hoult 等大牌模特同台表演。
Lu Han
鹿晗
Age: 27
年龄：27
Occupation: Singer
职业：歌手
Luxury brands that he represents: Louis Vuitton, Cartier, L’Occitane en Provence, Lancome
代言品牌：路易威登，卡地亚，欧舒丹，兰蔻
Lu Han is also a former EXO group member, who is a highly influential millennial celebrity in China. Luhan starred in several box-office hits such as Time Raiders and 20 Once Again. With an annual income of $4.2 million, Luhan was named by Forbes the 37th highest-earning celebrity in China.
鹿晗也是EXO组合的前成员，在中国拥有一呼千应的超高人气。在《盗墓笔记》，《重返20岁》等数部卖座电影中出演。年收入约420万美元，在中国收入最高福布斯财富榜上排名第37。
Luhan has become the go-to brand ambassador for many luxury brands targeting younger Chinese generation, who champions the sense of uniqueness, boldness and assertiveness that he symbolizes for his generation.
鹿晗已经成为众多以中国年轻一代为目标群体的奢侈品常驻形象大使，他代表的特立独行，大胆无畏，自信果断的形象是这一代人最崇尚的形象。
Hu Ge
胡歌
Age: 35
年龄：35岁
Occupation: Actor
职业：演员
Luxury brands that he represents: Emporio Armani, Chanel
代言品牌：阿玛尼，香奈儿
Rose to fame around 2005 for his acting in Chinese Paladin, a TV drama adapted from a popular Chinese role-playing game, Hu has been lauded as a multi-talented actor that excels in singing, writing and more.
胡歌因2005年主演的电视剧《仙剑奇侠传》出名，这是一部改编自中国角色扮演网游的电视剧。由于在音乐，写作等众多方面的卓越才能，他被赞誉为一位多才多艺的演员。
Italian fashion house Emporio Armani, for example, named Hu as its new brand ambassador of China and Asia Pacific in 2016. In the same year, Hu was chosen as the brand ambassador for Chanel Perfume and Cosmetics, a role that has traditionally been occupied by female celebrities.
2016年，意大利奢侈品牌阿玛尼将胡歌任命为2016年中国及太平洋地区的新形象大使。同一年他还被选为香奈儿香水彩妆的品牌形象代言人，过去这一角色一直是女星担任。
According to CBN Weekly, Hu was China’s top celebrity with most commercial value, surpassing Angelababy and Fan Bingbing.
据《第一财经周刊》报道，胡歌是中国最有商业价值的明星，超过了杨颖和范冰冰。
Li Yifeng
李易峰
Age: 30
年龄：30岁
Occupation: Actor
职业：演员
Luxury brands that he represents: Tag Heuer, Armani Exchange
代言品牌：泰格豪雅，阿玛尼
As one of China’s rising little fresh meat celebrities, the young-faced good-looking Li Yifeng has been extending his career step by step through music albums, songwriting, TV dramas and movies. Li Yifeng is now a household name among Chinesemillennialsand was named the Best Actor at Chinese film awards in 2013, followed by the title of Most Commercially Valuable Actor in 2014. With an annual income of US $14.3 million, Li, followed by millions of fans, was ranked ninth in the Forbes Chinese Celebrity List in 2015.
作为中国人气见长的小鲜肉明星之一，年轻帅气的李易峰从出音乐专辑，写歌，出演电视剧和电影开始一步步走上星途。现在李易峰的名字在中国00后中无人不知，还被中国2013届电影节评委最佳男演员，2014年又被评为中国最具商业价值的男演员。年收入1430万美元，坐拥百万粉丝的李易峰在2015年中国艺人福布斯财富榜上排名第9。
Li has also been a model since his early career life. It, therefore, did not come as a surprise when Swiss luxury watches manufacturer TAG Heuer named Li as its Brand Ambassador for Greater China in July 2015.
在他的早期职业生涯中李易峰也曾做过模特。因此，并不让人意外的是，2015年6月瑞士表业奢侈品牌泰格豪雅任命李易峰为大中华地区品牌大使。
Recently, Italian fashion powerhouse Giorgio Armani also announced that Li would be the new brand ambassador for its Armani Exchange product line.
最近，意大利时尚巨头阿玛尼宣布，李易峰将成为旗下休闲系列的新品牌大使。
Yang Yang
杨洋
Age: 26
年龄：26
Occupation: Actor
职业：演员
Luxury brands that he represents: Montblanc, Guerlain, Valentino, Dior
代言品牌：万宝龙，法国娇兰，华伦天奴，迪奥
Born in 1991, the 26-year-old Chinese actor Yang Yang became the first celebrity to be featured on China Post’s stamps in 2016.
1991年出生，现年26岁的中国演员杨洋在2016年成为了第一位登上中国邮票的艺人。
Yang had his first real taste of popularity in 2015 when he starred in a The Lost Tomb, a Chinese suspense web series based on an online novel. He was later named the most influential actor at the China TV Drama Awards.
2015年杨洋在网络小说改编的悬疑网剧《盗墓笔记》中出演并初露头角。随后他在中国电视剧评奖中被评为最具影响力的男演员。
Yang himself is also gaining his way in the luxury world, attending Valentino, Dior and many other fashion shows. Last month, German luxury brand Montblanc named Yang as its new brand ambassado.
杨洋自己也正逐步跻身奢侈品行业，在华伦天奴，迪奥等众多奢侈品牌的时装秀上登台。上个月，德国奢侈品牌万宝龙将杨洋任命为新品牌形象大使。
Hua Chenyu
华晨宇
Age: 27
年龄：27
Occupation: Singer
职业：歌手
Luxury brands that he represents: Estee Lauder
代言品牌：雅诗兰黛
Born in 1990, Hua Chenyu rose to fame after winning the 2013 Super Boy singing contest in China. Thanks to his powerful vocals and creative composition skill, Hua is considered one of the most talented young singers in the country.
1990年出生的华晨宇在2013年中国歌唱比赛超级男声中获胜，从此走上星途。得益于他具有爆发力的嗓音和赋有才情的作曲才能，华晨宇被认为是中国最赋潜力的年轻歌手。
While it may be too early to tell if Estee Lauder’s partnership with Hua would significantly boost its sale, it is wrong to underestimate the potential purchasing power of Hua’s fans and their determination to support their idol.
至于雅诗兰黛与华晨宇的合作能否大幅促进它的销量，要判断还为时尚早。但华晨宇粉丝的购买力，以及他们支持自己爱豆的决心无疑不可小觑。
